Author: Inalytics Marketing

We are delighted to have been awarded Best Performance Measurement System by the Financial Technology Forum in the 2024 News Technology Innovation Awards. The Inalytics framework, DECSIS™ (US patent number 12032652) redefines the attribution space by focusing on decisions not outcomes; “Are we skilful? What are our strengths? Which decisions needed to be improved or stopped altogether?’.

Exciting news! Inalytics has been shortlisted for the 2024 Financial Technologies Forum (FTF) News Technology Innovation Awards, in the Best Performance Measurement System category. Voting has now closed. See our submission below… The Inalytics DECSIS attribution framework, which is subject to a patent application, is very much at the disruptive end of the criteria for the award.…